Kids Run Free
When Nike wanted a programme to encourage school children to be active in their everyday lives, they came to Fuse. We identified Kids Run Free, an amazing charity dedicated to healthy, happy kids, as the perfect partner. Together we created an event for 500 children that saw each kid running a mile with a real life Olympic athlete at their side. Back at school, classes are running another 25.2 miles over the year to complete their first marathon.