Fuse CEO, Louise Johnson, and Head of People, Charmaine St John, named in IPA iList of inclusivity game-changers
The iList recognises dedication to improving the diversity and inclusivity of the industry
The IPA has announced the 30 individuals, including two Fusers, who have made the inaugural IPA iList. These individuals are responsible for some of the most influential and wide-ranging diversity and inclusion initiatives in adland, from working to improve gender and ethnic minority equality, to raising awareness and understanding of mental health, neurodiversity, disability and social mobility, to helping to stamp out sexual harassment, to increasing the diverse representation – in all its forms – within the work itself, and much more.
Louise was selected for not only having helped Fuse build strong female representation, but her determination to champion more than just gender equality, ensuring that the agency’s strategy focused on getting more people into Fuse from different socio-economic backgrounds. Louise also champions inclusivity through Fuse’s client work, working with The FA, Heads Together and Skoda to address many different areas of inclusivity including mental health, LGBTQ+, disability, ethnicity and gender.
Charmaine established the Fuse Open D&I Committee, which launched their flagship Spark internship scheme, rewriting the rule book on how Fuse recruited junior talent from different backgrounds. The programme involved a three month comprehensive learning opportunity, later extended into six months, with interns being offered a permanent opportunity at the end. Charmaine also introduced partnerships with the Social Mobility Network, Dallaglio RugbyWorks, and has driven other initiatives as part of the Fuse Open programme, including launching wellbeing and working parents committees.
See the full list of honourees here.